i'm really obsessed

so a couple weeks back i posted some of IRO's new autumn/winter 2011/12 collection (see here) with a really crappy title cause i couldn't think of anything else

but after viewing this little teaser/trailer i've been inspired and realised my obsession with all things IRO

their label is literally me in three little letters, or at least everything i want to be

Is Really Orsome*

IRO's autumn/winter 2011/12 collection

for those of you who haven't heard of IRO, they're a super cool french brand which kind of reminds me of isabel marant (who by the way is one of my favourite designers)

check out the full collection here

*ps. yeah i know it's awesome but i'm not clever enough to think of a word starting with O